Updated on December 16, 2021

MKTDIRECTOR, LLC, is strongly committed to protecting the privacy of your personal information, and this privacy statement explains how MKTDIRECTOR treats your personal information when you use this site.  By using this site and submitting any personal information, you agree to the use by MKTDIRECTOR, LLC (“MKTDIRECTOR” or “we”) of such data in accordance with this privacy statement.

Data Collection

We collect only personally identifiable information that is specifically and voluntarily provided by visitors to MKTDIRECTOR’s website. MKTDIRECTOR receives limited identifiable information, such as name, job title, and company name, address, email address, telephone and fax numbers, from website visitors. A visitor may choose to provide personal information in the following examples:

  • Subscribe or order newsletters and/or publications
  • Submit resumes or work history information
  • Participate in “join our mailing list” initiatives
  • Participate in bulletin boards, discussion, or message forums
  • Enter Quick Surveys, Quiz’s or Benchmarking Surveys
  • Register for events and conferences
  • Register for premium online services
  • Contact us for further information

Demographic information, including gender and occupation, is not actively sought but may be submitted when a visitor responds to an online job application. It is MKTDIRECTOR’s policy to limit the information collected to only the minimum information required to complete a visitor’s request. If a visitor believes the site has collected excessive information, we encourage the visitor to contact us at [email protected] to raise any concerns.  In any instance where non-mandatory information is sought, the website visitor will be notified of this at the point of collection.

Visitors are also able to send emails through the site. Their messages will contain the user’s screen name and email address, as well as any additional information the visitor may wish to include in the message. MKTDIRECTOR’s intention is not to seek any sensitive information through our website unless legally required. Sensitive information includes many types of data relating to race or ethnic origin; political opinions; religious or other similar beliefs; trade union membership; physical or mental health; sexual life or criminal record. We suggest that you do not provide sensitive information of this nature. If you choose to provide sensitive information for any reason, MKTDIRECTOR accepts your explicit consent to use that information in the ways described in this privacy statement or as described at the point where you choose to disclose this information.

Use of data

When a visitor provides personal information to us, we use it for the purposes for which it was provided to us as stated at the point of collection (or as obvious from the context of collection).  Examples of the types of use are given in the ‘Data collection’ section above. We may also use your data to contact you with information about MKTDIRECTOR’s business, services and events, and other information which may be of interest to you.  You may unsubscribe from our mailing list at any time by contacting us through the unsubscribe link in our communication to you.  MKTDIRECTOR may also use your information to administer and manage the site or communicate with you about the site.

Our website does not collect or compile personally identifying information for dissemination or sale to outside parties for consumer marketing purposes, or host mailings on behalf of third parties.  If you would like to find out more about the different categories of information collected, please review the ‘Data collection’ section.

Cookies and log files

Cookies may be used on some pages of our site. “Cookies” are small text files placed on your hard drive that assist us in providing a more customized website experience. For example, a cookie can be used to store registration information in an area of the site so that a user does not need to re-enter it on subsequent visits to that area. It is MKTDIRECTOR’s policy to use cookies to make navigation of our websites easier for visitors and to facilitate efficient registration procedures. Site statistics are compiled by third parties and therefore your IP address will be passed to third parties for statistical reporting only.

If you are concerned about cookies, most browsers permit individuals to decline cookies. In most cases, a visitor may refuse a cookie and still fully navigate our websites, however other functionality in the site may be impaired. After termination of the visit to our site, you can always delete the cookie from your system if you wish.

To properly manage our website we may anonymously log information on our operational systems, and identify categories of visitors by items such as domains and browser types. These statistics are reported in the aggregate to our webmasters. This is to ensure that our website presents the best web experience for visitors and is an effective information resource.

Third parties

Personal data collected by MKTDIRECTOR may be transferred or disclosed to third-party contractors, subcontractors, subsidiaries, and/or other MKTDIRECTOR firms for the purposes for which the visitor has submitted the information and for the administration of our system or site and/or other internal, administrative purposes. Personal data may also be transferred to third-party service providers of identity management, website hosting and management, data analysis, data back-up, security and storage services. As a result, personal data may be transferred outside the country where the visitor is located. By submitting data on MKTDIRECTOR’s website, the visitor is providing explicit consent to the transfer of such data for the fulfillment of his or her voluntary requests or  otherwise as set out in the ‘Use of data’ section.

It is MKTDIRECTOR’s policy to disclose information to third parties under the following circumstances:

  • As required by applicable law, statutee, rule, regulation or professional standard, or through subpoena, search warrant or other legal processes
  • For regulatory compliance purposes
  • When explicitly requested by a visitor
  • When required to deliver publications or reference materials requested by a visitor
  • When required to facilitate conferences or events hosted by a third party
  • Or otherwise as set out in this statement.
  • Third-party links

There are places throughout MKTDIRECTOR website that may link to other websites that do not operate under MKTDIRECTOR’s privacy practices. In that case, MKTDIRECTOR’s privacy practices no longer apply. We encourage visitors to review each site’s privacy policy before disclosing any personally identifiable information.

Data retention

The personal data you submit to us will only be retained for as long as is required for the purposes for which it was collected. Contact information about visitors such as mailing list information is kept until a user unsubscribes to a publication or requests that we delete that information. Resumes are disposed of when they are either no longer under consideration or are considered dated by our Human Resources department.


Should visitors subsequently choose to unsubscribe from mailing lists or any registrations, we will provide instructions within the appropriate website area or in communications to our visitors; or a visitor may contact us at [email protected]


Visitor updates of information should be handled by going back through the registration process. Inquiries about the accuracy of identifying information previously submitted to MKTDIRECTOR through its website, or requests to have outdated information removed, should be directed to: [email protected]. MKTDIRECTOR is committed to providing reasonable and practical access to visitors to allow them the opportunity to identify and correct any inaccuracies. When requested and practical, MKTDIRECTOR will delete identifying information from current operational systems.

When personally identifiable information is retained, MKTDIRECTOR assumes responsibility for keeping an accurate record of the information once a visitor has submitted and verified the data. MKTDIRECTOR does not assume responsibility for verifying the ongoing accuracy of the content of personal information. When practically possible, if MKTDIRECTOR is informed that any personal data collected through a website is no longer accurate, MKTDIRECTOR will make appropriate corrections based on the updated information provided by the authenticated visitor.


MKTDIRECTOR has implemented generally accepted standards of technology and operational security to protect personally identifiable information from loss, misuse, alteration, or destruction. Only authorized MKTDIRECTOR personnel are provided access to personally identifiable information and these employees have agreed to maintain the confidentiality of this information.